The Belleville Senators are bringing back a formerly successful fundraiser for The Children’s Foundation.
The B-Sens are relaunching Cheering for Children.
The program was popular during the city’s OHL days with the Belleville Bulls.
Cheering for Children will allow fans to pledge to donate every time Belleville scores a goal during the 2024-25 American Hockey regular season.
The Senators have scored an average of about 220 per season, over the past three campaigns.
Money raised will go directly to The Children’s Foundation’s services and programs.
“Cheering for Children was a key fundraiser for The Children’s Foundation for many years and we are grateful for the opportunity to resurrect the program. Every time the Sens score – Kids WIN! Thank you Belleville Senators for your commitment to making a positive impact on the lives of children and youth who are at a disadvantage,” stated Melanie Cressman, Executive Director, The Children’s Foundation serving Hastings Northumberland and Prince Edward Counties.
“We’re always ecstatic to be able to support our critical community partners and to do that by reviving a previously successful and popular initiative makes it that much more exciting,” said Belleville Sens Manager of Business Operations Ben Cochrane. “Hopefully, our players will find their scoring touch this season and fill the net, helping to raise some important funds for underserved local kids.”
Pledges can be anything from 50 cents per goal to a couple of dollars per goal or higher.
Fans can visit the Cheering for Children webpage and sign up to contribute, or to get more information on the program.
The Belleville Sens will update the Cheering for Children fundraising progress throughout the season and will announce a total amount raised after the regular season concludes on April 19, 2025.
