BDIA board member, Edie Haslauer.(Photo: John Spitters / Quinte News)
A marketing campaign promoting the City of Belleville’s downtown is being noticed.
Member of the BDIA Board of Directors, Edie Haslauer, says the 35 testimonial videos online
were viewed over 53,000 times over the summer months. Fifteen more videos will be produced.
Also, still photos posted online were viewed on close to 45,000 occasions.
The videos and images are part of the My Downtown campaign, launched earlier this year by the BDIA and
the city. They are posted on the BDIA website, on a Belleville Downtown Facebook page and on YouTube, under My Downtown.
Brochures and posters with information for investors and the general public will be produced soon and distributed through various channels.
The campaign will end this year, but could be continued in the future. Its budget is $40,000.
